Sankranthi Releases : United We Stand

Asian distributors are launching Khaidi No 150 backed by the mega-family and Sudhakar Reddy and Suresh Babu are firmly behind Gautamiputra Satakarni. In addition, there is Shatamanam Bhavati backed by Dil Raju who has his own control over the theaters in the Nizam area.

Given this strong competition for theaters in Nizam this festival, dealers have come to an agreement that makes no sense competing with each other and losing revenue.

Consequently, they have reached an agreement in which each film would gain its due prominence and not affect the other film.

Hero following follower, local popularity, potential income and other factors have been taking into account and assigned screens accordingly. And finally, depending on the word of mouth, the number of screens would be increased or decreased accordingly.

Meanwhile, industry sources report that Asia has paid an advance of Rs 12 crore to Ram Charan by Khaidi No 150. Charan would have requested Rs 15 crore. Of income, after the deduction of theater revenues, commissions etc, net income will be shared in the proportion of 80:20 between distributor and producer.